Intellectu is a Latin word meaning "through understanding."

We help you understand your audience and achieve your goals - Intellectu.

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Intellectu is a team of experienced marketing professionals dedicated to making your communications program a success.

We bring the knowledge and expertise to meet the challenges you face.

Our experience:

  • 15+ years developing communications strategies
  • Award-winning programs and campaigns for industry leaders
  • Extensive experience in web design, site usability and email communications
The founder of Intellectu:

Lindsey McBride has over ten years experience in building email campaigns, web content, community and interactive tools. She has been a leader in online health information since 1995: WebMD, mediconsult.com, healthandage.com and WellMed. Her clients and projects have included Novartis Pharmaceuticals, The Arthritis Foundation, Public Interest Projects and Reed College. Lindsey has a history of success, including targeted email programs that outperform industry benchmarks by 3.5x.

Lindsey McBride is an innovative thinker, using the web as a practical tool for how we really live our lives today. What's useful? What's a good idea? What is the opportunity to be fulfilled? She exploits email for its most useful outcomes - connecting people to important ideas, products and experiences, in turn delivering strong benefits for her clients. Her work always provides value for the reader - they are, after all, the target audience.
 


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